Friday, September 30, 2011

Lenny's Sub Shop featured in Commercial Appeal

Lenny's Sub Shop was recent featured in Commercial Appeal in an article titled "First drive-thru Lenny's in Memphis area opens". James Dowd, reporter with the Commercial Appeal, spoke with James Kelly, franchisee and co-owner of 10 Memphis area Lenny’s locations, about bringing the very first drive-thru location to Memphis. When the former Arby’s came up for sale, Kelly and his partners jumped on the opportunity to develop the same Lenny’s Sub Shop, but with an added bonus: a drive-thru. Lenny’s lovers can now order at the drive-thru at 4740 Showcase Blvd. Click here to view the article in its entirety.

First drive-thru Lenny's in Memphis opens 

By James Dowd 

For Memphis entrepreneur James Kelly, partner at Kelly Green Restaurants, tweaking an already finely tuned business machine doesn't just make sense -- it make dollars and cents. 
 
Kelly is a franchisee for Lenny's Sub Shop and operates 10 of the stores in Memphis. And now he's become the first local franchise holder to launch a drive-thru Lenny's, which is located in a former Arby's at 4740 Showcase Blvd.

(Read more)

Friday, September 16, 2011

Create Our Next Sub and Win Big!

Some of the best ideas come from outside of a company itself: the customers. Using this philosophy, we are asking our fans to create what they think would be the perfect sub. A promotion such as this ensures that the new menu item, whatever it may be, will be a fan favorite from the start. And with the prizes offered, we have certainly not seen any shortage of great ideas coming in. During the first week of the contest, we were averaging about one entry per minute!

The grand prize winner will receive $5,000 while the 2nd and 3rd place winners will win $3,000 and $1,000, respectively. Submissions are open until October 15th, and the winners will be announced on October 31st. Enter at http://lennys.com/newsub

Thursday, September 8, 2011

Lenny's Sub Shop featured in ASU Herald

Lenny’s Sub Shop was recently featured in an article in the ASU Herald, titled “Lenny’s Sub Shop opens near campus.” The article discusses the recent opening of Lenny’s Sub Shop in Jonesboro, Ark., by entrepreneurs and longtime friends Lawson Fisher and Tripp Williams. The pair decided to open in Jonesboro to target the college crowd and hope to interact with the local community. Since they are located so close to campus, the pair talked to football coach Hugh Freeze at the university and were given jerseys to decorate the shop. Click here to view full article.


Lenny's Sub Shop opens near campus
By: Michaela Kaberline

Long-time best friends Tripp Williams and Lawson Fisher franchised Lenny's Sub Shop in Jonesboro after the two became business partners about three years ago when they decided to jump into the Lenny's business by opening their first store in downtown Memphis, Tenn.

Williams and Fisher own four Lenny's in Memphis and one in Little Rock. They decided to open a sub shop in Jonesboro to cater to the college crowd.

"We knew we had to get over here and open a store," Fisher said. "With our location, we are minutes away from the ASU campus and we really wanted to target college students the most."

The first Lenny's Sub Shop was founded by Len Moore in 1998. In 2004, he sold a majority of the ownership to George Alvord and a group of private investors.

According to Lenny's website, Moore decided to franchise Lenny's and moved to Houston, Texas to open a sub shop there.

(Read More)