Tuesday, January 5, 2010

History 101: The Birth of the Philly Cheesesteak -Lenny’s Sub Shop

Ever wonder how a classic sandwich like the Philly Cheesesteak came to life? The story is a good one, and one that continues to evolve as culinary professionals and everyday sandwich lovers alike tinker with their versions of the hoagie favorite. The online encyclopedia, Wikipedia, defines a cheesesteak as a sandwich made from thinly sliced pieces of steak and cheese in a long roll. True fans of the classic sandwich, though, know it’s not quite as simple as that!

The cheesesteak burst onto the restaurant scene back in 1930, at, get this, a hot dog stand near South Philadelphia’s Italian Market. As the story goes, hot dog vendor Pat Olivieri one day decided to make a steak sandwich for lunch using onions and meat from a local butcher. A taxi cab driver drove by and, noticing what he was making, asked for one of his own. Olivieri served the first cheesesteak to the cabbie with no cheese and sold it for a nickel! Word spread from there, and the rest is history as they say.

As people all over the country began to crave the mouth-watering sandwiches, many restaurant however, have been successful. In 1998, the first Lenny’s Sub Shop opened in a suburb of Memphis. The popularity of the shop’s sub sandwiches, headlined by its signature Philly Cheesesteak—made with premium steak from the heart of Philadelphia—prompted rapid growth of the restaurant chain and continues to expand across America.

Today, authentic cheesesteak sandwiches like the ones served at Lenny’s Sub Shop® include huge portions of premium steak, grilled onions and cheese piled high on fresh-baked bread. They’re cooked to order and served hot off the grill. While Lenny’s Sub Shop can’t serve them for a nickel, we do offer unmatched value for guests’ hard-earned dollars and provide a level of customer service that demonstrates our commitment to ensuring our guests return again and again.

So while there will always be some debate as to how the best Philly Cheesesteak sandwich should be made, those who love to eat them know the secret lies in the taste. Whether it’s topped with American, Provolone or our favorite—Swiss American—cheese is anyone’s choice, but a true Philly Cheesesteak mixes the flavors of steak, cheese and extra toppings in a way that leaves the person enjoying it always wanting more. Try the Philly Cheesesteak—or any other sandwich for that matter—at Lenny’s Sub Shop® and you’re bound to see some of the many reasons why Everybody Loves Lenny’s™!

Information on cheesesteak history was gathered from gophila.com.

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