Thursday, May 13, 2010

Franchisee Spotlight: Bruce Longmore, owner of Lenny's Sub Shop in Alpharetta and Cumming, GA

Each week, Lenny's will highlight a franchisee. This week, Bruce Longmore, is our spotlight franchisee.

Franchisee Since: 2008
Locations: Alpharetta and Cumming, GA

How Bruce Longmore Got Started With Lenny’s

Long-time Atlanta native, Bruce Longmore got tired of his career in corporate sales. Eventually, he grabbed hold of his entrepreneurial spirit and left corporate America to venture into becoming his own boss. For six months during his transition, he spent time looking into different franchise opportunities, but it was Lenny’s Sub Shop that really piqued his interest. As soon as a store in his area came up for grabs, he took the bait and closed on it in less than a month. In 6 months, Bruce was operating two locations: the one in his backyard in Cumming and another in Alpharetta, only a couple miles down the road.

What Intrigued Bruce Longmore About Lenny’s

The foodies that they are, Bruce and his wife, Donna, always wanted to own a sandwich shop. They had been customers of their neighborhood Lenny’s for eight years and loved that the staff was friendly and the sandwiches were sliced fresh and cooked to order, not to mention, they loved Lenny’s signature hot pepper relish.

Bruce has completely ingrained Lenny’s within his community. He sits on the board of directors for the Rotary Club, is a member of the networking group, Leadership Forsyth and Business 400. He hosts a networking club called “Network for Success” at Lenny’s every Wednesday night. In addition, he is also on the Lenny’s Advisory Committee.

Something Interesting About Bruce Longmore’s Story…

Bruce’s locations are family owned and operated. He and his wife run the stores every day. Bruce’s son is the assistant manager and his daughter and youngest son work during their school breaks.

The Longmore’s watch The Food Channel every night.

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