Dining on a Dime: Lenny's Sub Shop Kaiser roll sandwiches less expensive option

DINING ON A DIME: LENNY'S SUB SHOP KAISER ROLL SANDWICHES LESS EXPENSIVE

July 16, 2013

JACKSON, MI – Every other week Rene Wheaton visits a Jackson-area
restaurant in search of good deals for those looking to dine out without
breaking their budget:

Restaurant: Lenny’s Sub Shop

Address: 133 W. Michigan Ave., Suite B, located behind Swan Creek
Candle Company

Phone: 517-782-2444

Hours: 10:30 a.m. to 8 p.m. Monday through Wednesday and Saturday;
10:30 a.m. to 9 p.m. Thursday and Friday; and 11 a.m. to 4 p.m. Sunday.

Online: Lennys.com

What I had: While I love Lenny’s Chicken Philly sub, I often feel like
it’s more than I should be eating. That’s why I was glad to have one of
their new offerings on a Kaiser bun. I got a roast beef sandwich and an
iced tea. It was still a large sandwich and plenty filling.

Cost: The sandwich was $4.75 and the drink $1.75.

Other deals: Lenny’s offers 12 sandwiches served on a Kaiser bun,
including the classic and the veggie sandwich for $3.95.

Tasty Tidbits: Lenny’s often offers deals through social media. If you
are a fan of their food, liking its Facebook page could save you some
cash.

Origins: The first Lenny’s Sub Shop opened in 1998 in Memphis, Tenn.
The Jackson location is just one of three in Michigan, with the others
located in Lansing and Warren. The chain is much more common in the
south and has yet to spread to the northeast or far west regions of the
United States.

Lenny's franchisee featured in G.I. Jobs Magazine

The article discusses Shutao Wang becoming the owner of Lenny’s Sub Shop in Greenville, South Carolina, his business plans and his plans for the community.  The story highlights Shutao’s military background and his journey coming to the United States for school and realizing the American Dream.Click below to view the article.Lennys GI Jobs

Lenny's Featured in Appen Newspapers

More and more franchisees are opening their own businesses from all walks of life. Darren Anthony has a unique entrepreneurial story and was recently interviewed by Appen Newspapers, a family of newspapers in the North Atlanta Metro Area. A Lenny's Lover turned franchisee, Darren, a former Auburn football player, opened his first Lenny's location in Alpharetta last week. A portion of the article is included below and a full version can be seen here.

Auburn player opens sub shop in Alpharetta

ALPHARETTA - Lenny's Sub Shop puts the Authentic Philly Cheesesteaks and The Deli Fresh Experience as top reasons guests prefer this sub sandwich chain over others, and the newest store opened at 1605 Mansell Road, just west of Ga. 400.

Darren Anthony, a former Auburn football player, became one of those loyal customers a year ago when he stopped in the Norcross Lenny's Sub Shop. His own entrepreneurial spirit got kick started after working with other business people for six years within the franchise finance industry.

Sub sandwiches, salads, cookies and the Authentic Philly Cheesesteaks are on the menu. Lenny's caters and delivers. Call 678-461-8773 or visit www.lennys.com. The restaurant is open Monday-Saturday, 10:30 a.m. to 8 p.m., and Sunday from 11 to 6 p.m.

(READ MORE)

Franchisee Spotlight: Sam Lampo, Owner of Bryan, TX Lenny's Sub Shop

Today, Sam and Frank Lampo, brothers and franchisees of the Lenny's Sub Shop in Bryan, Texas will be highlighted.

Franchisee Since: July 2008
Franchise Location/s: 3700 S Texas Ave Ste 550, Bryan, TX 77802


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How Sam and Frank Lampo Got Started With Lenny’s Sub Shop…
Sam and his brother, Frank, are experienced business owners and between them, they have 50 years of food and beverage experience. The brothers have owned multiple franchises through the years and Sam had decided to retire. Fifteen years after retirement, Sam’s entrepreneurial spirit kicked back in and he noticed a feature in the Houston Chronicle about Lenny’s. He learned that they were looking for franchisees in the Houston market for expansion opportunities and he jumped on the opportunity. He called his brother, Frank, and they opened their Bryan location in July of 2008.

What Intrigued Sam and Frank Lampo about Lenny’s Sub Shop …
After reading the feature in the paper, Sam and Frank traveled to Houston to experience the brand first hand. They visited multiple locations and fell in love with the proven, established product, along with the superior guest service. What attracted Sam and Frank to the Lenny’s brand was the proven product and the strong brand presence already in existence in Houston. With their experience in the industry, the brothers knew that this success could be replicated in Bryan. They purchased the franchising rights to the entire county in August of 2007. Currently, they have plans to expand into College Station, TX.

Something Interesting About Sam and Frank Lampo’s Story…
Sam and Frank are fourth generation Bryan residents. The Lampo family has lived in Bryan for over 104 years. The family is publicly known around town and has a strong tie to the local community. The brothers work with Habitat for Humanity, local schools, and local hospitals. They also have one of the highest catering ratios in the franchise system and credit much of their catering orders to the local university, Texas A&M.

Lenny's Featured in the Mississippi Business Journal

Kelly-Green is Lenny’s leading lady
by Nash Nunnery
Published: June 6,2010

Oxford native owns 11 sub shops in state, which is tops in Mississippi Before she became a successful entrepreneur, Edith Kelly-Green worked for almost 30 years in the button-down, suit-and-tie world of corporate America. The Oxford native spent 26 of those years as a FedEx vice-president. “When I retired from FedEx at 50, I retired to do nothing, ...

(READ MORE)

Lenny's Featured in the Knoxville Journal

Business owner turns lay-off into a positive situation
By L Ballard

Dian Trosclair is a modern day miracle.

After 25 years in the highest reaches of corporations such as Federal Express and Service Master, Trosclair’s job was “outsourced.” So she walked away and followed her calling to give back to American communities.

“So I packed up and moved back to East Tennessee to start the second part of my life,” said Trosclair.


And the employees and customers who patronize Lenny’s Sub Shops across the country everyday couldn’t be happier. Everyday is not an exaggeration.

The first Lenny’s Sub Shop opened in 1998 in a suburb of Memphis, to satisfy cravings for authentic subs and Philly Cheesesteaks. Though Lenny’s was originally planned as a single unit restaurant, the tremendous reception from guests at the first location prompted rapid growth, and the concept soon became franchised. Lenny’s now is quickly expanding across the country.

(READ MORE)

Lenny's was recently featured in The Courier-News!

Memphis sandwich shop to open in Hikes Point
The Courier-Journal • May 5, 2010

Lenny’s Sub Shop, a chain based in Memphis, Tenn., will open its first Louisville location Thursday at 3942 Taylorsville Road, between Hikes and Breckenridge lanes in Hikes Point.

Franchisee Dustin Childers of Louisville, a commercial and corporate airline pilot, would like to open 3 to 5 additional sub shops in Louisville “over the next several years,” according to a news release.

The new business will give one free sandwich a week for a year to the first 50 customers in line when doors open at 10:30 a.m. It will also have $3 regular subs all day Thursday.

Lenny’s is about 12 years old and has 157 restaurants in 20 states, according to its website, http://www.lennys.com/. (Read More)

Franchisee Spotlight: Dian Trosclair

Each week, Lenny's will highlight a franchisee. This week, Dian Trosclair, is our spotlight franchisee.

Franchisee Since: May 2008
Franchise Locations: Knoxville, TN; Alcoa, TN

How Dian Trosclair Got Started With Lenny’s Sub Shop…

Dian had always wanted to return to Eastern Tennessee, having grown up there with her brother, Sean Norris, and she thought that delving into independent business ownership seemed like the best opportunity to relocate back to Tennessee. When the company that she worked for as Vice President of Strategic Sourcing & Supply Chain Logistics was bought by a private equity company, Dian took the opportunity to become more involved in her Lenny’s locations. Originally beginning as a passive owner of five Lenny’s locations, Dian has recently taken on a more involved approach and is actively involved in the operation of each location, helping during the busy lunch hours and interacting directly with customers to provide them with an exceptional Lenny’s experience.

What Intrigued Dian Trosclair about Lenny’s Sub Shop…

Having spent time looking for business opportunities with her brother for several years, Dian became interested in Lenny’s Sub Shop upon seeing the success of the Lenny’s concept. Dian also knew several people who owned Lenny’s locations themselves and had a great experience as franchisees. Dian wanted to be able to work with the public and be a part of a friendly atmosphere, and she ultimately found that opportunity with Lenny’s.

Something Interesting About Dian Trosclair’s Story…

As a franchisee of Lenny’s Sub Shop, Dian looks forward to becoming more involved in the community. While working in the corporate world, she always felt that her work came first and the community came second, but with Lenny’s she feels like she is able to ingrain her business within the community. Currently, through Lenny’s, Dian donates time and resources to Youth Villages, to muscular dystrophy foundations and to a program called ‘Joy of Music’, which provides music lessons to underprivileged children, and Shriners. Dian has seen first hand how many of these organizations have helped her friend’s children overcome difficult illnesses and handicaps. Over the next few years, Dian looks to become involved with additional organizations throughout the community.

For more information about Dian Trosclair, Lenny's Sub Shop or the Lenny's Sub Shop franchise opportunity, please visit http://www.lennys.com/.

Lenny's was recently featured in the Memphis Daily News!

Land of Lenny's

Second Downtown location saturates market
TOM WILEMON | The Daily News

With the opening of a second Downtown Lenny’s, the Memphis-born restaurant chain has the city covered as good as the hot pepper relish on its signature subs.

The new restaurant, slated to open Monday at153 S. Main St., is just a short jaunt of seven blocks - not even a half-mile - from the existing one at 22 N. Front St.

There are so many Lenny’s in Memphis that it’s just about impossible to open a new franchise unless it’s Downtown.

“We give a 1-mile radius in terms of a defined area that a franchise has around a location except for a downtown area, where it can have higher density,” said Brent Alvord, president of Lenny’s.

Older franchise agreements allow exclusive rights within a 2-mile radius. About 30 Lenny’s stores are in the greater Memphis area, accounting for almost one-fifth of all the franchises in the United States. (Read More)

Lenny's Opens New Location in Louisville!

Lenny’s Sub Shop Brings Mouth-Watering, Mile-High Subs to Louisville for the First Time
Equipped with a Fanatical Following, and Plentiful Portions, Sub Shop Franchise Expands in Louisville

Memphis, Tennessee – Armed with a fanatical following full of folks often expressing their deep admiration of Lenny’s Sub Shops with three powerful words, “I Love Lenny’s”, the 157-unit sandwich specialist, is opening a location in Louisville for the very first time and to show their enthusiasm to enter the market, Lenny’s Sub Shop is rewarding fanatics and first time customers with free subs for a year.

Whoever said “there is no such thing as a free lunch” will eat their words on May 6, 2010 at 10:30 a.m. when Lenny’s Sub Shop will award the first 50 guests in line a free sub each week for an entire year and $3 regular-sized subs all day. The new Lenny’s is located at 3942 Taylorsville Road.

Dustin Childers, a long-time airline pilot flying both commercial and corporate jets, is responsible for giving Louisville its first taste of the Memphis-based sub shop that has expanded into a national success. Childers grew up with Lenny’s Sub Shop and his nostalgia for the brand encouraged him to become a Lenny’s Sub Shop business owner.

“Our huge grand opening celebration is going to encourage trial of Lenny’s among Louisville consumers and I’m 100% positive once they experience Lenny’s, they’ll be a lifelong customer,” said Childers. “I am excited to provide Louisville consumers with an authentic fresh sliced sub made to order, all while delivering the Lenny’s experience.”

Part of the brand’s allure is its commitment to its fans. Not all sandwich shops are created equal, unfortunately for the competition, Lenny’s has proven that. That's why hungry people across the nation are talking about the quick-casual restaurant serving fresh meats on generously-portioned subs for over a decade (the Authentic Philly Cheesesteak 15-incher weighs about a pound). Unlike those serving processed meats, Lenny's high-quality steak is from Philadelphia and is trucked twice per week to its locations across the country.

Lenny's stands a step above the competition by offering dining services that other quick-casual restaurants don't. For instance, when you place your order at the deli case, you can watch while the Lenny's crew member slices the meat and cheese fresh to order. Employees are frequently seen in the dining area asking if you're enjoying your food or if you need a drink refill. The average combo meal including chips and a drink costs about $8.50, and refills are free. Don't look for a garbage can on the way out; a Lenny's staff member will clean off the table for you.

“Exceptional service has always been a staple to our guest experience. I think Social Media has widened that scope of demand even deeper. Positive word of mouth now spreads electronically throughout our Social Media footprint, and it is vital for us to maintain that positive buzz,” Brent Alvord said. “Our commitment, across every part of the restaurant, can be seen in the way our fans rave about our brand.”